Reference & Case Study

Third-party partnerships enable us to expand into other industries and offer more to our customers. Third-party integrations are becoming increasingly crucial in attracting and retaining customers. People are seeking ways to simplify their work or daily lives, so they look for tools that can integrate with what they already use.

This implies that without the right integrations in place, there is a risk of higher customer churn. With so many app options available, people are experiencing "tool fatigue." They prefer apps that seamlessly integrate with their current tools or can serve as a suitable replacement for a "Swiss army knife." A standalone app may put them off, especially if they have to manually incorporate the data they need.